Author Archives: George

Don’t Put Your Life On Hold

I thought I had to put my life on hold until I wrote and published a novel. Then I can finally take the job I wanted. First I need to be something special, I thought. Mistakenly. I turned down three great jobs. I was more and more miserable. I wrote four novels. Nobody would publish…

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My February 2016 Monthly Income Report

I’m incredibly excited to share February’s income report with you! My new book, Will It Fly?, went on sale on February 1, and I’m stoked to share how it performed and the total costs associated with it, among a few other things that happened in February that were exciting too. Before I get into the…

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What Does Twitter’s Algorithmic Feed Mean for Social Marketing?

Last week saw a major shift in the new media landscape, as Twitter switched all of its users to a so-called “algorithmic feed.” That means users will be more likely to see tweets that match their own preferences, rather than just the most recent ones. At the same time, Instagram was reported to be testing…

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Ten Steps to Starting a Podcast

this post was first published at: http://www.ducttapemarketing.com/ photo credit: DollarPhotoClub As the content marketing arms race continues to heat up, it’s becoming harder and harder to get noticed.  Sometimes it seems that unless you are a published author, speaker, and prolific blogger, you won’t get much traffic or recognition as an authority in your niche. …

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5 Attributes Of People Who Will Grow Your Business

A question I often get asked as an advisor to startups is how to recognize and attract the best people to grow the business. The reality is that entrepreneurs usually don’t have the money or time for executive recruiters to do the filtering and selection for them. If your primary source of candidates is friends,…

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15 Things To Do When You’re Broke, Angry, and Feeling Trapped

Last month I got an email from a reader I didn’t really know how to respond to. Here’s what it said: how can you get off of welfare and out of poverty if you are stuck and cannot work because if social security check and parents who don’t know much about financial education? sometimes I…

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The Top 5 Reasons People Buy A Franchise: Are One Of Them Yours?

  Thousands of people make the decision to buy a franchise every year. They do it for a variety of reasons. I have talked with thousands of prospective franchise business owners over the years. All of them…all of these courageous people I’ve met and/or worked with 1-on-1, come to the table for pretty much the same…

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The Lowdown On Senior Care Franchises For 2016

The senior population isn’t the only group of people senior care franchise owners serve. According to the editorial team at Franchise Direct, senior care franchisees also serve: People recovering from accidents People returning home after surgery People who require complex treatments and/or monitoring People dealing with chronic diseases and disabilities Mothers and newborns in the…

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The 4 Stages From A Startup To A Sustainable Business

According to most definitions, an entrepreneur is one who envisions a new and different business, meaning one that is not a copy of an existing business model. Many entrepreneurs have a passion and an idea, or even invent a new product, but are never able to execute to the point of creating a startup. Even…

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6 Strategies For Finding Truly Disruptive Solutions

Every entrepreneur with a new technology tells me that his innovation will be industry-disrupting, meaning that it will render the existing technology obsolete, and create a new market. Yet truly disruptive innovations, like the smartphone from Apple and the rise of the Internet, are very rare, and are generally unpredicted. So why would any investor…

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